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Company Name

Size :

51-100

Location :

United Kingdom

Industry:

SaaS

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Person's name

Title of the person

Partnership Program :

Developer

Target Partner Location :

Worldwide

Target Partner Persona :

Marketers, sales, support teams, business owners, and operations managers.

App Partner

Are you a software builder, SaaS platform, or innovative developer looking to grow your reach?
HubSpot’s App Partner Program is your gateway to a vibrant ecosystem of over 248,000+ customers around the world. With more than 1,700 partners already in the program, this is your chance to tap into a $30B opportunity by distributing your app on HubSpot’s fast-growing App Marketplace.

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🌟 Key Benefits of the Program:

Developer Enablement

  • Access to developer resources
  • Access to developer products before general availability
  • Access to HubSpot Blueprints, including how to build a best-in-class integration
  • Ability to get certified and add a certification badge on your App Marketplace listing page

 

Marketing

  • Free dedicated marketplace listing page with videos, case studies, and features
  • Access to discounted INBOUND event opportunities
  • Eligibility for the Academy Creator Program (200K+ monthly learners)
  • Join the HubSpot Affiliate Program and earn 30% recurring commission
  • Opportunities to be featured in HubSpot marketing campaigns (invite only)

 

Sales and CS Enablement

  • Connect with HubSpot on Crossbeam for sales/account mapping
  • Inclusion in HubSpot sales and CS directory
  • Submit enablement content to increase internal awareness of your app
  • Get matched with a HubSpot solutions partner to build GTM campaigns (invite only)
  • Opportunities for co-selling and co-servicing (invite only)

 

Partner Enablement

  • Access to the partner community, INBOUND workshops, PUGs, and forums
  • Go-to-market resources: webinars, playbooks, reports
  • Monthly App Partner Newsletter and Webinars

✅ Eligibility Criteria:

Eligibility Criteria

  • Build an app that solves a real customer problem
  • List the app on the HubSpot App Marketplace
  • Must reach 3 active installs to begin receiving core partner benefits
  • To get certified, the app must:
    Be listed for at least 6 months
    Have 60+ active installs
    Pass a technical review from HubSpot’s developers

🤝 Notable Partners

Join trusted platforms like Typeform, Calendly, ClickUp, Webflow, Mailchimp, RollWorks, G2, Segment, PandaDoc, Amplitude, Twilio, Asana, Vimeo, RingCentral, and many more already working with HubSpot.

 

Frequently asked questions

3 Faq

Do I need to build an app with HubSpot before becoming an app partner?

Yes, becoming an app partner starts with building an app with HubSpot, and applying to list it in the App Marketplace through your developer account.

Are there any costs associated with listing my app in the market place?

No. We do not charge developers a fee to list their apps in the App Marketplace, nor a fee for installs generated through the App Marketplace.

I would like HubSpot to sell my app for me. Is that what app partner program is for?

No, the App Partner Program is for app builders who wish to list quality apps in the HubSpot App Marketplace. For an overview of other types of partner programs, visit the partners homepage.

End User

Other Collab Calls

tags

Solution Partner

Solution
Worldwide

Consultants, digital marketing agencies, sales enablement firms, web development agencies, CRM and tech implementation providers, IT service consultants.

tags

Strategic Partner

Strategic
Worldwide

Universities, nonprofits, foundations, workforce development organizations

tags

Startup Partner

Startup
Worldwide

Accelerators, incubators, VC firms, startup communities, entrepreneurial organizations, membership-based programs supporting founders and startups.

tags

Affiliate Partner

Affiliate
Worldwide

SaaS reviewers, content publishers, course creators, B2B marketplaces, app builders

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