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Company Name

Size :

>1000

Location :

United States

Industry:

Financial Services

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Person's name

Title of the person

Partnership Program :

Service

Target Partner Location :

North America

Target Partner Persona :

Digital marketing platforms, data marketplaces, service providers, advertising technology companies, DMPs, addressable TV providers, and analytics solution vendors.

Data-driven Marketing Partners

Are you a marketing technology provider, digital platform, or data service company looking to elevate your campaigns with powerful financial insights? The Equifax Data-Driven Marketing Partner Program connects your business with premium data and capabilities to fuel impactful online and offline marketing and lending initiatives.

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🌟 Key Benefits of the Program:

  • Seamlessly integrate Equifax’s financial and economic insights into platforms you already use.
  • Access premium audience segments based on aggregated, anonymous financial data to improve targeting and campaign ROI.
  • Expand your marketing reach across channels including display, mobile, addressable TV, social media, and internet radio.
  • Combine Equifax data with your own for enhanced analytics, decision-making, and customer engagement.
  • Partner with trusted industry leaders such as Adobe, Oracle Data Cloud, LiveRamp, and Snowflake.
  • Accelerate your marketing efforts with easy onboarding and data activation across top digital ecosystems.

✅ Eligibility Criteria:

  • Provide marketing technology or data services compatible with Equifax’s data integrations.
  • Commitment to compliant and ethical use of financial data in marketing initiatives.
  • Capability to onboard and activate data segments for targeting across multiple digital channels.
  • Interest in enhancing client campaign performance with unique financial insights.

🤝 Notable Partners

Join trusted platforms and solution providers including Adobe, Amazon Marketplace, LiveRamp, Oracle Data Cloud, The Trade Desk, Yahoo, Amobee, and Roku already working with Equifax to power data-driven marketing.

Frequently asked questions

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End User

Pay

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